Full Funnel Search & Social Campaign Implementation
Implemented a comprehensive multi-channel full funnel ad strategy for an emerging omni-channel catering company. The strategy incorporated Google, Facebook & Instagram platforms with strategies addressing top of funnel awareness, re-engagement, as well as bottom funnel transactional & lead based conversions.
155% increase in Y/Y revenue during period
Black Friday Cyber Monday Ad Scaleup
Managed aggressive scale up of Google Ads with the objective of driving revenue growth, order volume and significantly increasing the brand footprint over the highly competitive Black Friday and Cyber Monday period for a national flashlight retailer.