How To Create A Welcome Series That Converts
July 21, 2022
Email continues to be the most effective way to communicate with potential leads. Welcome series are an effective way to introduce your brand and build relationships with new subscribers. They can also help you build trust and credibility with your audience, increase engagement and drive conversions.
4 Ways To Grow Your SMS List For Your Ecommerce Business
December 8, 2021
Ready to take the leap and grow your lists with text message marketing? If you’re looking to expand the way you capture leads and generate new revenue for your business, it’s time to look into pairing SMS marketing with your current email marketing efforts.
3 Best Practices For Email Segmentation
December 7, 2021
Getting your visitors to opt-in to receive your newsletter is the first step towards getting them to become a customer. But once you have them on the list, how do you get them to actually open the emails and view your messages?
How To Build Your Lists With Email Opt-ins
December 7, 2021
Before you can nurture those prospective buyers towards the purchase, or build your owned audience channels, you have to capture your lead’s email address.
The Gift That Keeps On Giving: How To Repurpose Your Content
December 7, 2021
Good content has a long lifespan. When your digital brand depends on the content to get seen and attract new leads, you need to ensure that your content can stand the test of time and not get buried under more and more content.
Getting Started with eCommerce Marketing Automation
August 28, 2020
Engaging prospects, leads, and customers is critical to digital marketing success, especially when you own an online store. The bread and butter of many online marketing strategies is executing campaigns that attract and convert prospects. Marketing automation provides marketers and business owners with the ability to send out more personal, timely, and relevant content to those individuals who matter most. With the power of marketing automation, eCommerce owners are able to enhance their customer experience. They are also able to develop deeper, more impactful relationships with customers while driving positive sentiment and revenue.
Best Practices for Developing a Winning Email Strategy with Klaviyo
June 26, 2020
If you own or plan to launch an eCommerce brand and you aren’t fully utilizing email marketing, you’re missing out on a wealth of opportunities to maximize your reach and awareness, not to mention your sales. Having a properly managed, optimized email marketing campaign running each month pays off big time for your bottom line. This is why we can’t say this enough: “email should be your most prioritized marketing channel“.
Email Subject Line Best Practices
August 29, 2019
Ever wonder how to get email recipients to open your emails? It’s simple – original, catchy, and well-crafted subject lines. According to Optinmonster, 47% of emails sent are opened and 69% of emails are marked as spam by recipients based on the subject line alone. Gain subscribers with quality content to ensure better open rates, conversions, and inbox placement. Help email recipients grasp your brand and business with these effective strategies determined by Idealgrowth.